DAYTON, Ohio, June 29, 2011—Geehan Group, the recognized leader in connecting B2B Executives to their most strategic customers in order to maximize customer retention, sales, profits and long-term market alignment, announces the release of a new white paper titled, “Designing & Managing a World-Class Executive Sponsor Program” by Geehan’s Senior Consultant, Karen Posey.
This white paper discusses research and analysis that illuminates the best practices surrounding executive-level engagements....