Troy, Mich. (January 2011) — When McDonald’s decided to update its Gold Card, a program that allows McDonald’s employees to enjoy savings at select retail stores, dining, travel and fun activities, the premier QSR brand chose to partner with a company that could provide geographically targeted, best-in-class discount coupons in cities and towns nationwide – Entertainment Publications.
The revamped program, now called Gold Card Plus, provides participating McDonald’s employees with three ways to save....