Loyalty360 Reads: EG America Heightens the Customer Experience with New Dining Additions, Sam’s Club Launches All-Digital Store, and SoFi Adds Two New Credit Cards
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EG America Introduces New Dining Concepts at Cumberland Farms 

EG America, the parent company of well-known convenience store brands like Cumberland Farms, Certified Oil, and Fastrac, has introduced three innovative food concepts at its Cumberland Farms location in New Bedford, Massachusetts. The new offerings include Alanza Pizza, Wing Trip, and Burger Baby. Each brings on-demand, restaurant-quality meals to customers who can order in-store or from DoorDash.  

EG America CEO and President John Carey said, “Offering our guests award-winning food options — that can be delivered to their door — is new and exciting for us. We’re always looking for ways to innovate and differentiate ourselves while also meeting the needs of our guests who are looking for high quality, made to order meals and convenience.” 

Each new dining concept brings something unique to the table. Alanza Pizza, led by Michele D’Amelio, an award-winning pizzaiolo chef, offers a fusion of traditional Neapolitan techniques with New York and New Jersey-style flavors, featuring toppings like slow-cooked Bolognese sauce, pesto, and meatballs. Burger Baby delivers a fresh take on smash-style burgers, using premium meat from butcher Pat LaFrieda and adding gourmet elements such as truffle aioli and barbecue sauce. Wing Trip rounds out the trio with a diverse selection of chicken wings, offering both classic flavors like Buffalo and Lemon Pepper and international varieties such as Spicy Miso and Tandoori. The new offerings are currently available only at the New Bedford location, with plans to expand these food offerings to other stores.  

Watch as this Instagram Reel captures Cumberland Farms’ reveal of the three new food items: https://www.instagram.com/cumberlandfarms/reel/DA3UVfPMXc5/ 

 

Sam’s Club Explores a Checkout Lane Free Future with Digital Store in Dallas 

Walmart-owned Sam’s Club is launching its first all-digital store in Dallas, Texas, which will be a testing ground for a technology-driven shopping experience. Customers will no longer need to wait in checkout lines, as they will use the Scan & Go app to tally their purchases and pay for items on their smartphones. The store opens in mid-October and will also prominently display online-exclusive items like a 12-foot Christmas tree or a five-carat diamond with QR codes for easy purchases. This store format aims to offer a faster and more convenient experience, reflecting Sam’s Club’s ongoing push to integrate advanced technology into its operations. Meanwhile, workers in the store will benefit from generous spacing to prepare customer e-commerce orders. The store features 6,000 square feet dedicated to preparing orders for curbside pickup and home delivery, four times larger than most other locations. 

Chris Nicholas, CEO of Sam’s Club, said, “It’s kind of the physical manifestation of a journey we’re trying to go on as a company. 

The new store is actually a renovated Walmart store damaged by a tornado almost two years ago. Nicholas said the hope is that Sam’s Club will operate 100% digitally in the future. Sam’s Club continues to differentiate itself from its biggest rival, Costco, by embracing e-commerce and digital engagement. Even though Costco’s annual revenue is nearly double that of Sam’s Club, Sam’s Club is making strides through tech-based initiatives, consolidating product lines under its Member’s Mark brand, and raising employee wages. With plans for aggressive expansion and innovative facilities like The Clubhouse in Arkansas to foster creative solutions, Sam’s Club reported a 22% growth in its e-commerce arm year-over-year. 

Watch as Fox 4 in Dallas talks about the new digital store: https://www.youtube.com/watch?v=qY3n9O8SUVA 
 

SoFi Expands Credit Card Portfolio with Two New Offerings 

SoFi Technologies, Inc. is launching two new credit cards to cater to the diverse needs of its customers: the SoFi Everyday Cash Rewards Credit Card and the SoFi Essential Credit Card. Both cards were developed using feedback from SoFi’s user base and are aimed to provide options for earning rewards and improving credit. 

SoFi CEO Anthony Noto said, “We want to be there for the biggest moments in our members’ lives and everything in between. Expanding SoFi’s credit card offering enables us to better serve more people’s spending and borrowing needs, whether it’s helping them earn rewards for everyday purchases or building their credit. We’re excited to continue building out our credit card products and deepening our relationships with our members.” 

The SoFi Everyday Cash Rewards Credit Card targets consumers looking to maximize rewards on everyday spending. It offers 3% unlimited cash back on dining, whether eating out or ordering in, and 2% on grocery and convenience store purchases. All other eligible purchases earn 1% cash back. This card provides a simple way for users to make the most of their spending habits, rewarding them for their regular expenses. Meanwhile, the SoFi Essential Credit Card focuses on helping individuals build or improve their credit scores with a straightforward approach with no annual, over-the-limit, or foreign transaction fees. 

Learn more about the new So-Fi credit cards here: https://www.sofi.com/blog/sofi-everyday-cash-rewards-sofi-essential/ 
 

Read More on Trends, Updates, and Industry Leaders    
 

Original Article Links: 

EG America Unveils New Foodservice Concepts 

Retail Walmart-owned Sam’s Club tests a future without checkout lines 

SoFi Launches Two New Credit Cards: SoFi Everyday Cash Rewards and SoFi Essential 

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