Kobie Marketing is a global leader in loyalty and rewards initiatives design, management, and consulting. Their unique strategies, technologies, and program management allows them to assist brands in the best way possible.
Loyalty360 sat down with Mara Kelly, Vice President of Customer Strategy, to discuss the shifting retail landscape, the road ahead, and the loyalty strategies that are most relevant today.
Why has the retail industry been hit so hard in times of the “Amazon boom?” Is it from a lack of....