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Group FiO was founded a decade ago to provide businesses with the tools they need to strengthen customer relationships and drive brand loyalty. The technology company offers clients capabilities to provide omnichannel experiences, bringing together data from all touchpoints along a customer’s journey to create hyper-personalized experiences that keep consumers engaged and active.
Loyalty360 CEO Mark Johnson spoke with Ravi Srinivasan, President & CEO for Group FiO, about the company’s customer loyalty platform and personalization tools, as well as trends they are seeing in the customer loyalty industry. Srinivasan is passionate about how companies interact with consumers. As an engineer with a history in manufacturing, retail and distribution, he brings a wealth of knowledge and expertise to the loyalty sector and to Group FiO.
Out-of-the-Box Solutions Right Out of the Box
Group FiO provides innovative business solutions for retail, distribution and consumer goods. Working with B2B, B2C and direct-to-consumer, Group FiO offers five fundamental products:
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