Developed for its client, United Supermarkets, Go Think!’s technology and loyalty marketing programs recognized for excellence
GoThink!, a retail marketing, customer loyalty and digital technology strategy firm, today announced that a marketing program developed for its client United Supermarkets, was presented with a LEADER Award for Excellence by the Shopper Technology Institute (STI) this week at the 2012 LEAD Marketing Conference in Rosemont, Ill.
Sponsored by IBM, the prestigious Excellence in Digital Marketing award was given to GoThink!’s client, United Supermarkets, for its marketing efforts, which include developing five unique retail brand websites, many digital shopper tools, an iPhone app, and a loyalty program – all developed by GoThink!.
“GoThink! helped United Supermarkets improve our overall guest experience,” said Robin Cash, loyalty marketing manager for United Supermarkets, LLC, who accepted the award on behalf of the company. “We are thrilled to be recognized for our marketing excellence, and we are especially grateful to our digital partners at Go Think! for helping develop these award-winning, customer-focused platforms.”
“It is an honor to be recognized for this standout marketing program. GoThink! has always been a trendsetter in digital shopper tools and customer loyalty, and we are truly driven to develop insightful, powerful programs that show results to our clients,” said Galen Walters, CEO, GoThink! . “It is an honor to work with United Supermarkets, a true customer advocate and a unique organization who takes pride in understanding and catering to its customer needs.”
GoThink! developed United Supermarkets’ Smart Rewards program from its RelationShop suite of digital shopper tools and loyalty programs. RelationShop is a suite of modular, mobile and web-based customer relationship tools. GoThink! works with clients to develop end-to-end retail customer relationship management tools such as on-line interactive advertisements, shopping lists, automated digital customer promotional communications, digital coupons, and more, all of which are fully integrated with a customer loyalty dashboard.
Also receiving awards at the 2012 LEAD Conference were GameStop, Coca-Cola, Lowe’s, Unilever, Dr Pepper Snapple Group and Chiquita Brands.
About Go Think!
Go Think! is a leading-edge digital retail marketing firm. The award-winning team has developed marketing programs for brand-name clients across the nation. GoThink! provides end-to-end marketing programs for retailers, through its digital shopper tools, customer insights, loyalty programs, advertising and business consulting. For more information, visitwww.goawayandthink.com.