For Discount Tire, which has more than 875 stores in the U.S., it wanted to strengthen what it terms its “Customer for Life” Brand Experience. As a result, Discount Tire became the first Tier One retailer in North America to embrace an associate-led store transformation platform driven by In-store Engagement Platform.
Discount Tire partnered with OneView Commerce, the retail industry’s first and only provider of a commerce-drive store platform that enables multi-directional cross-channel content capture and delivery.....