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TORONTO - Samba Days, Canada’s leading distributor of gift-box experiences, announced today that it is partnering with Carlson Marketing, one of the world’s largest relationship, brand loyalty and engagement companies, to provide its innovative gift-giving concept. “We are excited to include the Samba Days gift-box experiences in our offerings because we know that experiential rewards engage and motivate people which makes this an excellent fit for us and our clients,” stated Stephen Cherry, VP of Reward Services for Carlson Marketing. Jupiter Research has shown that eighty-four per cent of consumers prefer gifts that create memorable experiences over just physical, tangible items. And in 2008, Deloitte’s survey of reward preferences indicated that seventy-two per cent of employees preferred experiential incentives more than trinkets or cash. Each attractive Samba Days gift-box contains more than a dozen experiential options. Retailing from $49 to $329, purchasers choose from such diverse themes as Adventure, Life & Culture, Body & Soul, Getaway, Gourmet and Wine. The giver chooses the theme and price point, and the receiver reviews their many options and chooses the experience they prefer. Whether it’s white water rafting, learning to salsa, team building Amazing Race style, exclusive spa pampering, or driving the ultimate sports car, these short getaways provide gift givers and corporate rewards staff with unique incentive options.
About Samba Days: Founded in 2008, Samba Days is a privately held, Canadian-owned enterprise devoted to distributing unique and memorable experiences in the form of themed gift-boxes. Samba Days has become one of Canada’s leading experiential gift companies by providing customers with choice in the gift-giving market. Samba Days operates under a retail license from the Travel Industry Council of Ontario (TICO). More information is available at www.sambadays.com <http://www.sambadays.com> .
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