Retailers, pay close attention - this will be on the final exam.
Back-to-school season is upon us, the yearly ritual where parents nationwide bustle through aisles to ensure their child is well equipped to march back into the foray of academia. This annual refuel – the pit stop in a child’s lifetime of learning – arms students with no shortage of freshly sharpened lead #2s, pristinely chiseled Crayolas, candy-colored protractors, and lots of paper (or iPads).
This presents an incredible opportunity to....