The “Loyalty Landscape” is a data-driven, confidential assessment of customer loyalty that industry insiders claim is long overdue will be given to all attendees at the 2014 Loyalty Expo (www.loyaltyexpo.com).
The confidential data will be analyzed and compared with entry data submitted by more than 60 brands competing in the inaugural Loyalty360 Awards, in total over 200 brands were analyzed as to their spend on customer retention, engagement, new technologies they are implementing and other aspects of their loyalty efforts....