DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Understand the Capabilities of Your Organization Before Launching a Loyalty Program

Understanding the capabilities of your organization is one of the key components when a brand considers launching a loyalty program. This was one...

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Employee Engagement: A Restaurant Industry Perspective

 Companies focused on customer loyalty have created a range of strategies to improve brand affinity. They’ve curated once-in-a-lifetime...

Loyalty Today

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Metrics and Alignment are the Keys in Loyalty Marketing Today

The lack of metrics, as well as the absence of meaningful benchmarks within organizations around customer experience and loyalty, is something that...

Loyalty Management

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Overwhelmed by Technology: Loyalty’s Present Challenge and Best Practices Going Forward

The State of Best-in-Class Customer Experience Survey Report, a collaboration between Loyalty360 and SAP, found that “almost 53 percent of...

Past Issues

Multimedia

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

[Podcast] Loyalty360 State Of The Industry Podcast: Featuring Red Shoes Living and Fidelum

Creating engaging experiences that actualize emotional bonds and drive customer loyalty might be the best marketing strategy that brands can employ...

In-Depth Exclusives

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Loyalty360 In-Depth Exclusives are 1-on-1 interviews with industry leaders in the customer loyalty space. Each interview is unique to Loyalty360, and contains brand insights that can’t be found anywhere else.

GameStop Brand Remains Strong Thanks to Loyalty Program, Employee Engagement

Note: This article orginally appeared May 11th, 2016. In the world of gaming, few names are more recognizable than GameStop, and few other...

Press Releases

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Loyalty360 In-Depth Exclusives are 1-on-1 interviews with industry leaders in the customer loyalty space. Each interview is unique to Loyalty360, and contains brand insights that can’t be found anywhere else.

Finalists Announced for the Sixth Annual Loyalty360 Awards

Loyalty360, The Association for Customer Loyalty, has announced the finalists for the 2019 Loyalty360 Awards. These awards recognize brands...

Webinars

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Looking for a loyalty event? Why not attend one from the convenience of your computer? Loyalty360's marketing webinar series gives you exclusive access to insights from top brands and accomplished industry executives.

Executive Perspectives: Employee Engagement & Customer Loyalty

Webinar Recording Below!An engaged employee is among the most valuable resources a brand can have. More than simply completely tasks effectively...

Loyalty360

Who We AreLoyalty360 is an unbiased, market driven, voice of the customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty360 gives members the expert insights and guidance...

Our Members

Mark Johnson ,
CEO and CMO

Contact

Mark Johnson
CEO and CMO
513-800-0360