According to a survey from Deloitte, 92% of organizations that view customer experience as a differentiator offer multiple contact channels. But most of these retailers are only skimming the surface of the information provided from these channels.
Syed Hasan, CEO of ResponseTek, talked to Loyalty360 about the importance of an omnichannel listening strategy for brands. The ResponseTek Listening Platform™ analyzes valuable customer sentiment in real-time and scales to meet the demands of big data, eliminating silos of customer....