News, Entertainment Sites Need to Continually Measure Customer Experiences
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Customer satisfaction trends suggest that news and entertainment web and mobile sites need to constantly measure overall customer experiences to increase future loyalty, according to a benchmark report released today by ForeSee. Foresee’s new research reports on customer satisfaction trends for news and entertainment web and mobile sites during the first quarter of 2013. The research also quantifies the value of satisfaction in terms of loyalty and recommendations. The benchmark report comprises nearly 400,000 customer surveys on....

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