UnitedHealthcare, a UnitedHealth Group company, is launching a new mobile app to better engage its customers and enable Medicare supplement insurance plan members to access their health plan information anytime, anywhere.
Enhancing customer engagement is one of the main factors behind the app’s launch.
Brad Hunt, Chief Marketing Officer for UnitedHealthcare’s Medicare business told Loyalty360 that UnitedHealthcare’s mission is to help people live healthier lives.
“And an important part of that is partnering with....