Hertz recently upgraded its Gold Plus Rewards loyalty program to meet the evolving needs of its expansive customer base, according to Paula Rivera, Manager of Public Affairs for The Hertz Corporation.
With enhanced Gold Plus Rewards, members can achieve and retain status in elite tiers, earn extra points and redeem them faster, and access account balance information via improved technology.
“Hertz is continually looking for ways to help customers travel with speed and ease,” Rivera told Loyalty360. “We upgraded our....