SANTA MONICA, Calif., June 9, 2011—CallFire may be known as the premier communications provider for small businesses, but it built its cloud telephony platform for large enterprise scalability. An excellent example is its work for market research firm Ipsos Loyalty. Since CallFire began working with Ipsos, it has collected data from nearly seven million customer satisfaction calls for them. Dhaval Shah, Project Manager for Ipsos, called CallFire “the most scalable system design” he has worked with, citing....