HERNDON, Va.—On Thursday, June 16, 2011 at 2 p.m. ET, Vovici, the leading provider of enterprise feedback management solutions, and SYKES, a global leader in providing customer contact management solutions, will present a compelling webinar entitled The Five Myths of Customer Service Satisfaction: Setting Your Sights on the Right Targets.
In this webinar, guest speaker Michael Clarkin, Vice President of Contact Center Services at SYKES, will be joined by Vovici’s Nancy Porte, Vice President of Customer Experience, to discuss the five myths of customer service satisfaction, the best approaches to measuring and satisfying customers and the science of diving deep into your customer’s experience to understand what’s really going on.
“Serving customers well is the key to loyalty and growth,” said Nancy Porte. “In this webinar we’ll discuss how companies can create a complete view of customer experience and the specific acts that create those pivotal ‘a ha’ moments that lead to change and improvement.”
In a series of examples drawn from SYKES experience with their clients, webinar attendees will find out how customer satisfaction does not always create customer loyalty and how efforts to reduce dis-satisfaction can sometimes undermine overall satisfaction instead.
This webinar is perfect for anyone responsible for customer service or loyalty, Voice of the Customer (VOC), customer experience, enterprise feedback management (EFM) as well as human resources and marketing staff.
To register for this informative presentation, click here or go to www.vovici.com.
About Vovici
Vovici is the leading provider of intelligent online survey management and feedback solutions. Powerful, scalable and easy to use, Vovici’s solutions help companies engage customers, employees and partners to increase loyalty, facilitate innovation, and influence critical business decisions. More than a thousand organizations worldwide, including more than half of the Fortune 500, rely on Vovici to turn information into action. Visit www.vovici.com for more information.