Mack Trucks Launches Association Loyalty Card Program
Mack Trucks has launched a loyalty reward program for members of qualifying industry associations that purchase model year 2019 and 2020 Mack Granite, TerraPro, LR Pinnacle, or Mack Anthem models. This is an expansion in association loyalty, which historically has not seen the formal loyalty programs that are commonplace for individual consumers.
“We recognize that customers require service and support after the initial truck purchase, so we’re pleased that....