Programs
Scotch & Soda Embraces the Rental Model as a Loyalty Play
The apparel brand is trying its hand at premium loyalty. “Dutch fashion brand Scotch & Soda is banking on just that with Wednesday’s launch of Scotch Select, its men’s-only subscription rental model. Customers pay a $100 monthly fee to receive up to three items at a time, exchanging them whenever they want and in whatever configuration they want (i.e., keep one piece, switch out two).”
7-Eleven Launches Mobile Checkout in....