/  Supplier-Contributed Blogs

Supplier-Contributed Blogs

Artificial Intelligence – The New Frontier in Banking, Part 2: Extending Through the Payment.

Maria Schuld , FIS | December 20 2017

Focused on applications beyond fighting fraud, this is the second article of a two-part series on the deployment of artificial intelligence in banking. Part 1 of Artificial Intelligence &ndash.

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What you Can Learn from Email Unsubscribes

Michael Kowalski, Director Product Communications , Xenial | December 19 2017

It’s always hard when someone says good-bye, whether they unfriend you on Facebook or unsubscribe from your email list. But unsubscribes aren’t always a bad thing. Plus, they can teach.

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How To Nail Your Video Content Strategy

Julia Graham , Idomoo Ltd. | December 19 2017

If you're doing everything you can to make your brand stand out from the crowd, you already know the phenomenal value of video in marketing.Once primarily a broadcast medium, video now leverages.

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Some Financial Institutions Still Don’t Have Mobile Apps: What They’re Missing

Adam Craig , Deluxe | December 18 2017

Shoe stores have mobile apps. So does the Smithsonian. You can find apps that help new parents keep track of diaper changes, apps that can help you find a clean restroom while traveling, and apps.

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Lessons from Sleep Number: Don’t Snooze on your Brand Advocates

The CrowdTwist Team , CrowdTwist | December 15 2017

Brand advocates are the the cheerleaders that help your brand engage and build relationships with future prospects, leads and customers. These loyal patrons are invaluable for a brand, and Sleep.

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How Loyalty Programs Could Revolutionize Commerce in India

David Johnson, Senior Vice President, Emerging Commerce Products , The FIS Team | December 15 2017

Customer loyalty rewards programs are a necessity for today’s payment providers. They have proven to drive more usage and spend, and anyone who doesn’t offer one is at a clear competitive.

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How to Choose the Right Loyalty Technology Solution Vendor

The CrowdTwist Team , CrowdTwist | December 14 2017

As 2017 draws to a close, now is the time to build out your plans for customer loyalty initiatives for 2018. Whether loyalty is a new concept for your company or you’re considering making a.

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The Challenge in Mapping CX Careers

Shelly Chandler , Confirmit | December 12 2017

Editor’s Note: This is part of an ongoing series from Confirmit. To read previous entries, click here.  Customer Experience (CX) careers are a hot topic, in part because they are.

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5 Key factors for a successful restaurant loyalty program

Kevin Murphy | December 11 2017

Loyalty is more than a marketing program   Loyalty should be viewed as the journey to growing and retaining your customers through a mutually valuable relationship. Loyalty is not a points.

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Entry-Level Roles in CX—How Do You Break In?

Shelly Chandler , Confirmit | December 08 2017

Editor’s Note: This is part of an ongoing series from Confirmit. To read previous entries, click here. Choosing a career in customer experience (CX) is not for those uncomfortable with gray.

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Hiring, developing the best loyalty marketing talent

Christine Hoffman | December 08 2017

As the talent chief at a digital and data-savvy customer engagement agency, I’m often asked about modern marketers’ hiring and development practices — especially how they differ.

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Careers in Customer Experience: Demonstrating Results

Shelly Chandler , Confirmit | December 07 2017

Editor’s Note: This is part of an ongoing series from Confirmit.  As a Customer Experience professional, do you find yourself struggling to show real results and tangible business.

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