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Supplier-Contributed Blogs

Modularity is Still the Name of The Game

Tiffany Blair, Pega , Pegasystems | April 08 2019

The 2019 State Healthcare IT (HIT) Connect Summit kicked of its 3-day event in Baltimore’s Inner Harbor on Monday, March 18, 2019, welcoming hundreds of federal and state government.

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Are Your Employees Driving Your Customers Away?

The Hinda Incentives Team , Hinda | April 05 2019

Think back to the last time you walked into a store. It can be any store — department, grocery, even a convenience store. Try to remember the experience. Maybe you rushed in towards the items.

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The 7 Most Innovative Brands of 2018

The CrowdTwist Team , CrowdTwist | April 04 2019

Earning loyalty in 2018 was particularly challenging due to consumer concerns around data and growing expectations around brand experience. Brands were forced to step up their efforts to keep.

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The New Reward Experience for Modern Loyalty

Maria Pallante, Bond Brand Loyalty , Bond Brand Loyalty | April 03 2019

If there is one thing all businesses have in common, it’s the need to attract, engage, and keep customers coming back. Loyalty programs were born out of a need to do this when shop owners gave.

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Banking Loyalty: Personalization, Engagement and Blockchain

The Aimia Team | April 02 2019

Loyalty in the banking sector is typically driven through credit cards. According to a recent Bankrate study, there are approximately 2 billion credit card holders in the USA alone, and each person.

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The Future of Mobile: Welcoming the Next Era of Engagement

Mike Puffer, Sr Director, Strategy, Insights, and Innovation, HelloWorld, A Merkle Company | March 28 2019

Consumers are swimming in a sea of apps. To cut through the noise in today’s “always on” world, brands must prioritize meaningful mobile experiences with everyday utility and real.

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The Best Way to Grow Customer Loyalty – Without a Program

Jade McFarland, HTK , HTK Limited | March 27 2019

If a loyalty program isn’t right for your business, how do you invest in customer retention and loyalty? The solution lies in creating emotional connections through personalized engagement.

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Delicious Metrics Hidden in Your Welcome Email Data

The Cheetah Digital Team , Marigold Engage + by Marigold | March 26 2019

When reviewing email results, click rates and open rates tend to dominate the menu. But even if those metrics will always be the main course, there are some sweet rewards waiting for marketers who.

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What Are Your Filthiest CX Habits? And How Can You Break Them?

The Confirmit Team , Confirmit | March 25 2019

What are your worst habits? Biting your fingernails? Swearing? Expecting everyone in the business to care as much about Net Promoter Score as you do? Confirmit surveyed 700 customer experience.

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What Robots in The Media Are Missing: Empathy

Rebecca Miller , Pegasystems | March 22 2019

It is now a full one month since the playing, winning, and losing of Super Bowl LIII, and one thing is still haunting me about that game. No, it is not the utter lack of scoring. And it is not that.

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When It Comes to Data, Seasonality Is Always In Season

Eric Wolk | March 20 2019

Last month we saw the images of presidents appear in quite a few ads while this month we’re seeing lots of shamrocks to align with consumers’ mindsets and the planning of gatherings for.

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Six Ways CPGs Use Loyalty to Drive Revenue

Kelli Ask | March 19 2019

 As CPGs continue to navigate the direct-to-consumer landscape and finding ways to improve their customer experience and campaigns, loyalty continues to be the primary tactic to enable.

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