Description


House of Kaizen clients acquire and retain more subscriber revenue through digital experience optimization throughout the subscriber journey.
 
Subscription marketing, product and data professionals face unique challenges that require recurring customer centric solutions. House of Kaizen provide in-house team augmentation and training, consulting and full outsourcing of digital experience optimization to support sustainable subscriber growth.
 
"They are, quite simply, the best partner I've ever had. If you should be so lucky as to engage them, my advice is simple: give them a big canvas and get out of the way." Peter Gray, Dow Jones

Testimonials


Julie Zhu
VP Audience Marketing & Subscriptions
PMC

At a challenging time, House of Kaizen stepped in and provided support as needed in a timely manner. Their knowledge and flexibility enabled us to continue to deliver on our marketing objectives.

Gareth Phillips
Head of Direct to Consumer EMEA
McAfee

"House of Kaizen's end to end capabilities together with their commitment to a full performance model has created a strong partnership that is helping us grow the Direct to Consumer division."

Foy Sperring
Strategic Consultant
Audible

"In the 8 years we have worked together, our business has grown at double digits year over year. They have always been creative in their approach to our business as well as provide a compelling level of knowledge."

Florian Hoffman
Director of R&D Platforms
Brainlab

"From the first minute of our relationship, House of Kaizen has provided tremendous knowledge and expertise in the development of our digital strategy that led to huge growth. I especially value the clear and open communication, honesty and problem-solving skills and moral attitude."

Joe Crowley
VP of Marketing
American Telecast Products, LLC

"Working with the House of Kaizen team is the closest relationship we've ever had to an outside agency functioning as an in-house department. It's the best of both worlds, working with a performance focused team that understands our business and having a lot of fun doing so."

Anne Charls
Performance Marketing & Growth Team Lead
SoundCloud

"HoK has exceeded subscriber volume and acquisition efficiency targets for us. The team has a fast and effective test and learn approach to message testing and global market expansion."

Peter Gray
VP Product Optimization
Dow Jones

"When House of Kaizen comes to the office every quarter and reports on its results, the feedback from across our business is consistent; they wish they had a single vendor as superbly competent as House of Kaizen. Through their rigorous, methodical approach, they will uncover the things you never knew you needed to know about your customers."

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