Supplier-Contributed Blogs

Welcome to Loyalty360’s Supplier-Contributed Blogs, your go-to source for daily insights from top experts in customer loyalty. Explore thought leadership on a range of topics, including loyalty program strategy, customer experience and engagement, rewards program design, cutting-edge technology, and more. Stay ahead of the curve with valuable content designed to help you navigate the latest industry trends.

Supplier-Contributed Blogs

Bizrate Insights Named Top Vendor for Customer Ratings & Reviews

Meredith Kavanagh, Bizrate , Synapse/Bizrate | January 25 2022

The Bizrate Insights team has exciting news! For the fourth year in a row, Bizrate Insights has been recognized as a leading vendor to the top 1000 ecommerce retailers in North America. Digital.

Voice of the Customer

Black Friday 2021 Insights Every Retailer Should Know

Samuel Northrup, Bizrate , Synapse/Bizrate | January 18 2022

Even with global supply chain issues expected to continue into the new year, Adobe Analytics forecasts online holiday sales will top $200 billion for the first time, including $9.5 billion in.

Loyalty / Rewards Programs

2021 Holiday Shopping Plans [Consumer Data]

Meredith Kavanagh, Bizrate , Synapse/Bizrate | December 16 2021

Last year, daily online spending throughout the holiday shopping season surpassed $1 billion for the first time. Now, even during a global supply chain crisis, continued online spending and a.

Loyalty / Rewards Programs

Quick Tips for Premium Loyalty Program Success

The Synapse Team , Synapse/Bizrate | October 25 2021

Customers engaged in a paid loyalty program are 59% more likely to choose a brand over its competitors and 62% more likely to spend more with that brand. Unlike a free rewards program with little to.

Loyalty / Rewards Programs

The Hidden Potential of Store Associates for Your Brand

The Synapse Team , Synapse/Bizrate | July 12 2021

As retailers reopen during the back half of 2020, they face the unique challenge of ensuring customers feel comfortable with the return to in-person shopping. Businesses across the board have been.

CX (Customer Experience)

The Impact of Customer Reviews on Purchase Decisions

Meredith Kavanagh, Bizrate , Synapse/Bizrate | July 08 2021

This post was originally published in June 2019 and was updated in April 2021 with additional data points, updated survey results, and new information.These days, you don’t order takeout, book.

Customer Service / Satisfaction

5 Key Takeaways for Customer Loyalty Programs

Meredith Kavanagh, Bizrate , Synapse/Bizrate | June 30 2021

Retailers have spent the last year adjusting their operations to accommodate new consumer shopping behaviors. From investing in buy online, pick up in store (BOPIS) offerings to premium loyalty.

Loyalty / Rewards Programs

Data-Driven Tips To Create a Winning BOPIS Program [GUIDE]

Meredith Kavanagh, Bizrate , Synapse/Bizrate | June 28 2021

Shoppers’ priorities and expectations have changed throughout 2020, but one constant has been the desire for a safe and convenient shopping experience. Whether you’ve recently implemented.

CX (Customer Experience)

Why Voice of Customer Should Be Your Top Priority

Meredith Kavanagh, Bizrate , Synapse/Bizrate | June 25 2021

Thanks to social media and third-party review sites, the customer relationship hasn’t been private for decades. Instead of an unsatisfied consumer quietly choosing to walk away after a negative.

Voice of the Customer

These Pandemic Retail Trends Are Here to Stay

The Synapse Team , Synapse/Bizrate | June 22 2021

With coronavirus case numbers declining in the U.S., the retail industry has reached the beginning of the end to one of its most hectic periods in recent memory. But even as public health.

CX (Customer Experience)

5 Ecommerce Trends To Leverage in 2021

Chris Arey, Bizrate , Synapse/Bizrate | June 14 2021

The COVID-19 pandemic completely changed the way people carry out normal life and more specifically the way that they shop.By the end of the first quarter of 2020, the ecommerce market experienced 10.

Technology