Supplier-Contributed Blogs

Four Reasons Why Marketers Need a Cross-Device Strategy

Kathy Menis , Signal | September 14 2016

Let’s declare once and for all that “the year of mobile” is dead. Mobile is now where U.S. adults spend the majority of their digital time–and over 60% of their time with.

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What’s Next for Programmatic Advertising – 5 Trends Every Marketer Should Know

Susan McNally , Signal | August 11 2016

Programmatic advertising continues to rapidly gain adoption around the world as the industry seeks more efficient methods of buying and selling digital inventory.  In the U.S., programmatic.

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People-Based Marketing Enables Seamless Customer Experiences

Jon Padilla , Signal | August 02 2016

One of the constant questions on a brand marketer’s mind is, “what do my customers want?” And while the answer is simple, the route to achievement is often more challenging.Today.

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5 Facts That Show Emoji Marketing Is Here to Stay

Natalie Unger , Signal | July 21 2016

World Emoji Day 2016 took place on Sunday, July 17, proving that these digital symbols have earned their place along side celebrations such as National Ice Cream Day and International Fun at Work Day.

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