Supplier-Contributed Blogs

Gift and Rewards Programs Boost Revenue Far Beyond the Holiday Season

The Xenial Team , Xenial | October 03 2018

For restaurants and retailers, gift cards and rewards programs offer a subtle yet powerful way to boost revenues.   Customers like gift and rewards programs, According to Wallethub.com, in.

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Encouraging Loyalty by Having a Social Mission (Part 2)

The Xenial Team , Xenial | July 23 2018

In part two of our social mission series, you’ll learn how to select a social mission that’s right for you, and how to properly promote it to your community. We also cover a type of.

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Encouraging Loyalty by Having a Social Mission

The Xenial Team , Xenial | July 12 2018

Beyond selling products or services, having your business get behind a social mission can garner customer loyalty and nourish your community and the lives of you and your staff.   A business.

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New Research Shows the Increased Urgency with which Businesses are Engaging with their Social.

The Xenial Team , Xenial | June 04 2018

If you’ve ever questioned the necessity of regularly engaging with your guests via online reviews and other social media, findings from a recent analysis should convince you that these reviews.

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6 must-have Features to Look for in a Customer Analytics and Marketing Application

Ann Olinger , Xenial | May 03 2018

Effective marketing is vital to your restaurant’s success. An integrated analytics and marketing tool can help you get on with the business of managing your business.  The ability to.

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5 Ways to Tailor Your Restaurant Marketing to Millennials

Xenial Customer Engagement Team , Xenial | May 01 2018

Millennials now outnumber baby boomers; learn how to cater your promotions to this diverse group.   Millennials make up 25% of the U.S. population, according to Millennial Marketing. Compared.

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An Audience of One: Personalizing Your Marketing

Ann Olinger, Sr. Manager , Xenial | April 13 2018

It’s been said that personalizing your marketing can result in five to eight times the return on your marketing investment, but up until recently, it’s been difficult to achieve.

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Marketing Data Made Easy

The Xenial Team , Xenial | April 04 2018

Trade in your convoluted way of managing and understanding data. There’s a better way.   By the time your average customer enters your restaurant, they already know a lot about it from.

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5 Analytics Every Restaurant Owner or Chain Operator Should Be Tracking

Xenial Customer Engagement Team , Xenial | March 29 2018

Today’s rapid pace of change and a strong job market force a fresh look at which metrics are critical to gauge the pulse of your business.     As restaurants embrace the digital.

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Are you and Your Guest Data Playing ‘Hide-and-Seek’?

The Xenial Customer Engagement Team , Xenial | March 22 2018

Discover why it’s important to get a handle on the information that can help your business succeed.   When you opened your restaurant, you probably weren’t thinking about crunching.

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4 Steps to Connecting with Social Media Influencers

The Xenial Team , Xenial | March 05 2018

No social media platform has changed restaurants more than Instagram. Have your plates gotten prettier over the years? Do they look just a tad more delicious when they leave the kitchen? Ask your.

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How to Create an “Instagrammable” Restaurant

The Xenial Team , Xenial | February 23 2018

With a camera in everyone’s pocket nowadays, we’ve become pre-programmed to snap pictures of our food, whether it’s to show friends and family, or to post it on social media.

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