Video Thought Leadership Series Robert McClarin, 7Eleven
  1. CEM (Customer Experience)
  2. CRM (Customer Relationship)
  3. Customer Engagement
  4. Customer Service / Satisfaction
  5. Loyalty / Rewards Programs

Robert McClarin, Loyalty CRM Marketing Technologist for 7-Eleven, talks about how the iconic brand builds customer loyalty through a mix of great products, unique promotions, and responsive customer engagement.

 

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Videos and podcasts

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Navigating Togetherness in a Post-Covid World
podcast

Daring to Be Different: How True Religion Builds Authentic Customer Loyalty

January 23,2025

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Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

January 09,2025

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A Love Story: David's Bridal's Diamond Loyalty Program

December 18,2024

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WEBINARS

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Cracking the Code: Leveraging Holiday Shopping Psychographics to Drive Year-Round Revenue and Loyalty
Cracking the Code: Leveraging Holiday Shopping Psychographics to Drive Year-Round Revenue and Loyalty
From Holiday Rush to Year-Round Loyalty: Extending Momentum into 2025
From Holiday Rush to Year-Round Loyalty: Extending Momentum into 2025
Powering Customer Loyalty Through Multi-Brand Partnerships and Unique Reward Opportunities
Powering Customer Loyalty Through Multi-Brand Partnerships and Unique Reward Opportunities

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