Automating Personalized Customer Conversations With AI

  • June 03 2020
  • Resource: Research And Reports
  • The HTK Team

Direct conversations with your company should be one of the most personalized experiences acustomer has. Whether it's a support inquiry, an order confirmation email or a request for feedback, it’s one ofthe few times they’re truly...Read More

The Ultimate Guide to Replatforming Your Loyalty Program

  • May 27 2020
  • Resource: Research And Reports
  • The HTK Limited Team

If your loyalty program has been ticking along for a few years, there’s a good chance it’s in need of an update. And not just because its branding looks a little out-of-date. The mechanics of customer loyalty have changed, and most...Read More

Loyalty360 Top 4 Trends for 2020: Supplier Member Perspective

  • March 24 2020
  • Resource: Research And Reports
  • Loyalty360

Loyalty360’s Top 4 Trends in Customer Loyalty for 2020, were selected by a group of more than 75 representatives from Loyalty360 brand members. These topics will not only guide Loyalty360 content, research, benchmarks, community, and...Read More

The New Era of Customer Loyalty: A guide to growing more profitable customer relationships

  • July 29 2019
  • Resource: Research And Reports
  • The HTK Limited Team

Adapting to the new era A few years ago, many brands with loyalty programs were living in denial.  With plenty of members signed up to their schemes, they believed that they had loyalty locked in — not realizing that many of those...Read More

Harnessing the Power of Influence

  • August 13 2018
  • Resource: Research And Reports
  • The HTK Limited Team

How often do you recommend brands on social media?  Whether it’s tagging yourself at a restaurant and saying how great the food was, posting a picture of a product you own and love, or simply sharing some branded content — you...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?