How Your Mobile Strategy Can Drive Offline Revenue

  • October 30 2017
  • Resource: Research And Reports
  • The Clutch Team

A chain of more than 135 specialty retail stores, our client wanted to add a mobile component to their offer strategy that would support online to offline attribution and drive store traffic. The client’s website featured a variety of offers...Read More

Get in the Game: Use Sporting Events to Drive Your Opt-In & Segmentation Strategy

  • October 16 2017
  • Resource: Research And Reports
  • The Clutch Team

The Goal: Convert Sports Fans to Store FansThis Southeastern sporting goods chain began carrying apparel for two popular local sports teams, and wanted to drive sales of the new merchandise.They went straight to the source and used the games...Read More

3.3 Billion Reasons to Use SMS Reminders in Your Loyalty Program

  • September 29 2017
  • Resource: Research And Reports
  • The Clutch Team

US consumers hold 3.3 billion customer loyalty program memberships, up 26% in the last 2 years. Great news for retailers? Well, sort of. Designed to retain customers, the benefits of membership are a great hook, but keeping shoppers engaged after...Read More

Meineke Drives Engagement with Data Under the Hood

  • September 08 2017
  • Resource: Research And Reports
  • The Clutch Team

Drivers know – or at least learn the hard way – that cars require regular maintenance. Oil changes come three or four times per year, with brake, tire, and wiper services not far behind. So when Meineke Car Care Centers discovered...Read More

CMO Challenge: The Challenge of Personalization

  • February 01 2017
  • Resource: Research And Reports

Everyone likes to feel special, like an individual, like they matter. Such recognition forms a central aspect of our identity, and it helps carve out our sense of place and purpose in the larger constructs of society and culture. This sense of...Read More

25 Must Haves to Supercharge Your Customer Experience

  • February 25 2016
  • Resource: Research And Reports
  • The Clutch Team

As the complexity of technology and the sophistication of consumers grow exponentially, having the ability to identify and understand customers in order to personalize their engagements with your brand is becoming an increasingly critical...Read More