Harlequin Building Customer Loyalty Knowledge
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Harlequin is a Toronto-based company that publishes women’s fiction. Founded in Winnipeg in 1949, Harlequin was owned by Torstar Corporation, a broadly based media company and one of the largest newspaper publishers in Canada from 1981 until purchased by News Corporation in 2014 and made a division of HarperCollins.   The Harlequin My Rewards loyalty program allows readers to send images of Harlequin novel receipts from any retailer through email or upload the photo to the....