Recommendation Marketing Solution Provider RewardStream fuels continued growth by adding digital marketing veteran as VP of Client Services

  • March 02 2012
  • Resource: Daily News
  • RewardStream

RewardStream, a leading provider of recommendation marketing, engagement and loyalty marketing solutions to aspirational brands as well as the Fortune 500, has welcomed Joel Greensite, former VP Technology for Blast Radius, as VP of Client...Read More

Forbes Insights Study Predicts Strong Luxury Auto Sales Will Continue Through First Half of 2012

  • March 02 2012
  • Resource: Daily News
  • Forbes Insights

Good times should continue to roll for the U.S. auto market, especially in the luxury segment, into the foreseeable future, according to "2012 Special Report: Luxury Automotive Outlook," a new study released by Forbes Insights that relies on...Read More

Facebook's New, Entirely Social Ads Will Recreate Marketing

  • March 01 2012
  • Resource: Daily News
  • E. B. Boyd, Fast Company

Facebook appears ready to launch a new set of premium ad units, and, based on a review of documents which purport to describe them, the social network would seem to be doubling down on two core principles that mark fundamental departures from...Read More

LinkedIn Rolls Out ‘Follow Company’ Button for Brands

  • March 01 2012
  • Resource: Daily News
  • Todd Wasserman, Mashable Business

LinkedIn has announced a new program that lets brands embed a “follow company” button from the social network on their homepages. The option, announced on LinkedIn’s blog on Monday, is similar to Liking a brand on Facebook or...Read More

First Data's OfferWise streamlines offer redemption at the point of sale

  • February 28 2012
  • Resource: Daily News
  • First Data Corporation

First Data Corp. has announced the availability of its OfferWise solution, a new open platform that the company says simplifies the offer redemption process for consumers and merchants. According to a press release, the First Data OfferWise...Read More

eGift Cards Drive Revenue Growth According to New Retailer Survey

  • February 28 2012
  • Resource: Daily News
  • CashStar

eGift Cards continue to be a source of growth for retailers according to a survey of CashStar’s retailer network prior to eTail West that will be held this week in Palm Desert, Calif. The survey also found that of those retailers that have...Read More

SAS Campaign Management Helps Reliance Reach Profitable Customers

  • February 28 2012
  • Resource: Daily News
  • SAS

In India, telecommunications price wars beat down prices and flatten profit margins. Reliance Communications, India's largest private sector information and communications company, knew low prices and a state-of-the-art network were just the...Read More

Cartera Commerce Announces Record Revenues for 2011

  • February 28 2012
  • Resource: Daily News
  • Cartera Commerce

Cartera Commerce, the leading provider of card-linked marketing solutions, today announced record revenues for the fifth consecutive year, driven by the rapid adoption of card-linked offers by merchants, banks, loyalty programs and consumers...Read More

Chronic Pain Points for Consumers Prompt New Wave of Loyalty Industry Aggregators, According to New Study

  • February 28 2012
  • Resource: Daily News
  • Swift Exchange

A new breed of rewards- tracking web sites aimed at easing consumer frustration with loyalty programs are a step in the right direction, but not a long-term fix, according to a new study by SWIFT EXCHANGE and COLLOQUY. The study, which looks at...Read More

Loyalty 360 Presents: Cultivating Customer and Employee Enthusiasm through Referral Marketing

  • February 28 2012
  • Resource: Daily News
  • Loyalty 360

“Using customers and employees to help grow your business is not a new concept, but the explosion of social media and consumer generated content has dramatically changed the ways companies can and should engage their customers and...Read More

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