SALT LAKE CITY—- Mindshare Technologies today announced that it has achieved the     incredible milestone of 100 consecutive months of recurring revenue     growth. The company’s impressive sales performance has been not only     consistent, but aggressive: in May 2003, Mindshare registered revenues     of approximately $3,600; in August 2011, the company recorded revenues     of more than $1.6 million.

The company’s expertise has resulted in an extraordinary 93 percent     client retention rate, despite a national recession, and includes     prominent household names and a solid foundation for continuing demand     for its services. Mindshare achieved 33 percent revenue growth in 2010     and is on pace for approximately 40 percent growth for 2011.

“From the beginning of our experience working with Mindshare, every     member of the team treated us as a full partner,” said Chuck Sliker,      senior vice president, Operations Services, Arby’s Restaurant Group,      Inc. “They have tremendous knowledge of our industry, and have     consistently invested the time to get to know us and our customers.      Mindshare is as adamant about ensuring our success as we are.”

Mindshare’s automated technology and deep expertise provide customer     feedback tailored to the situations of specific stores and customers,      saving clients tens of thousands of hours each year, while increasing     accuracy. Using custom, industry-specific text analytics, the company is     able to achieve levels of specificity in three to five questions that     competitors are unable to duplicate with surveys that take dozens of     questions. For example, the company helped one of the world’s leading     fast-food brands accurately link a pattern of concern among customers to     a detail as small as the placement of pickles on its burgers and     sandwiches.

Mindshare’s novel customer feedback approach drives performance     improvements from all levels of the organization. The platform makes it     easier for customers and employees to provide specific, actionable     feedback via telephone, computer, mobile devices, social media or     text messaging.

Mindshare clients include global leaders in 25 dynamic industries,      ranging from informal, casual and fine dining restaurants to retail,      financial services, travel, automotive, and healthcare. Currently, the     company serves clients that operate in 106 countries, in 26 languages.      Industry leaders publicly praise the company’s approach to employing     actionable customer feedback programs that drive measurable increases in     customer loyalty.

The company’s unconventional ascent was powered by the dedication of its     employees and their focus on its success. Early in Mindshare’s     development, employees worked at significantly reduced rates for     extended periods of time. Some refinanced their homes, and a     number of employees worked up to 10 months without pay and only verbal     assurances of payment. As the company began to grow, beginning with a     major account, Great Clips, Mindshare’s owners decided to retroactively     compensate all of its employees with full salaries for their service in     the company’s time of need.

“This growth milestone we are celebrating is a tribute to so many of the     extraordinary clients and employees that stuck with us through our lean,      rocky beginnings,” said John Sperry, co-founder and CEO of Mindshare     Technologies. “We have worked diligently to develop and validate an     entirely new approach to building customer-driven feedback systems that     build trust between our clients and the people they serve.”

Chairman and President Richard Hanks added, “We are committed to keeping     this performance streak going through continual innovation, and by     collaborating closely with our clients to help them more effectively     discover and meet the needs of their customers.”

About Mindshare Technologies

Mindshare (www.mshare.net)      drives operational improvement. Using Mindshare, companies improve     operational excellence, foster consumer satisfaction, build customer     loyalty, and support employee retention. Our industry experts guide     clients in building comprehensive enterprise feedback management (EFM)      solutions. Mindshare’s proprietary survey technology captures the voice     of the customer in real-time and immediately transforms it into     actionable intelligence through powerful and incisive reporting.      Mindshare serves more than 25 different industries including travel,      hospitality, restaurant, financial, salon, automotive, and retail. For     information, visit www.mshare.net.

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