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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Just because a customer qualifies for a promotional offer, says HTK’s Pete Thompson, doesn’t necessarily mean it’s a good idea to send them one.
“Sometimes it’s not good for a retailer’s bottom line,&rdquo...Read More
HTK — a UK-based company with infrastructure in the EU & United States—offers personalized promotions and real-time experiences aimed at increasing sales, profit and customer lifetime value. HTK works collaboratively with...Read More
The loyalty space is presently in a state of change, meaning that new challenges and exciting opportunities have arisen in the past years. With increasing data and privacy regulations (and the potential for significant anti-trust regulation), AI...Read More
Loyalty programs are as common today as ecommerce sites. Every B2C brand has some form of loyalty solution, whether published or behind the scenes. Retailers are looking at consumer transactions and driving promotions by re-targeting campaigns and...Read More
Since 1996, HTK has helped companies connect with their customers in a smarter and more personalized way, to grow profits and increase customer retention, focusing on engagement other than through a run-of-the-mill loyalty program, with an eye...Read More