Mastercard Masters Brand Loyalty Equation

  • October 12 2022
  • Resource: Daily News

“Loyalty360 is a megaphone for best practices and a magnifying glass for industry trends.” - Stephanie Meltzer-Paul, Executive VP Global Loyalty, Mastercard.   Mastercard provides businesses with the tools they need to...Read More

Loyalty360 Announces Winners for 2022 Loyalty360 Awards at Loyalty Expo

  • September 21 2022
  • Resource: Daily News

Award finalists presented for the final judging round during Loyalty360’s Loyalty Expo in CharlotteLoyalty360, The Association for Customer Loyalty, is proud to share the winners of the 2022 Loyalty360 Awards, which were announced on...Read More

Personalization Becomes Standard in Customer Loyalty Efforts

  • August 31 2022
  • Resource: Daily News

Gone are the days of anonymous punch cards. Today’s customer loyalty programs incorporate sophisticated data segmentation efforts to better understand the end customer and purchasing patterns. Brands are working to personalize communications...Read More

SessionM Partners with Amperity to Expand Loyalty Capabilities

  • August 17 2022
  • Resource: Daily News

SessionM, a Mastercard company, has partnered with customer data platform provider Amperity to help brands build stronger and more profitable relationships with their consumers.   SessionM helps brands build loyalty programs rooted in...Read More