Last November, Gallup found that only 15% of Americans had "a great deal" or "quite a lot" of confidence in the U.S. banking system. That's a new low. This is a problem not only for the financial industry generally but for individual banks too. That's because people who lack confidence in their bank may be less loyal -- and they may be more likely to leave it and go elsewhere.
Bankers may think they aren't doing anything wrong; they're just trying to provide a return for shareholders. So from their perspective, they're doing the right....