MOUNTAIN VIEW, CA VeriSign Messaging and Mobile Media, a division of VeriSign, Inc. (NASDAQ: VRSN), the trusted provider of Internet infrastructure for the networked world, today announced a business relationship with iLoop Mobile, the leader in mobile marketing solutions and services, to provide a dynamic short message service (SMS) marketing solution for enterprise organizations large and small. By combining VeriSign’s mobile aggregation and Mobile Enterprise Services with iLoop Mobile’s robust mobile marketing technology platform, the two companies are offering a single solution that eliminates the complexities of launching mobile campaigns and services, making it easy and fast for businesses to launch mobile initiatives worldwide.
The combined solution is optimized for a variety of different brands and organizations ranging from advertising and direct marketing agencies to media, entertainment, professional sports and Web entities. The offering is packaged in easy-to-use marketing services solution packs that are pre-configured customer acquisition, sponsorships, customer loyalty and promotions/cross-selling campaigns designed for easy roll-out and delivery.
HP has joined a growing list of joint customers, and is currently using the integrated offering to power its mobile marketing campaigns and initiatives to its 80 million registered Snapfish users worldwide. The service, available now in select countries, will allow customers to easily navigate the Snapfish Web site on their mobile phones and share photo albums to mobile phones through SMS messages.
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