Nearly all executives would agree that user experience is among the most important factors in building a strong following for any brand. What is less clear, however, is how exactly that role is defined within an organization.   This was the topic of conversation during a session appropriately titled, “User Experience: Whose job is it anyway?” at Pegaworld 2016 in Las Vegas on Monday.   “Building our user experience has been a highly iterative process,” Shaun Wortis, Director of Product Design at....

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