The question of how brands can gather actionable insights from customer data is an important one in the current customer loyalty landscape. Disruptive technologies have made gaining an edge on competitors difficult, but also necessary.   Spring Marketplace offers a platform to connect brands’ digital environments with their offline sales. The company’s platform plugs into the payment ecosystem of American Express, Visa, and MasterCard to enable brands to create promotions that connect to consumer spend behavior. This....

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