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WIESBADEN, Germany—Transaction     Wireless, the leading provider of multi-channel digital     gift card and integrated marketing solutions, announced the launch of     its global B2B digital gift card platform with SpaFinder, the world’s     largest spa and wellness resource, at the International Gift Card     Summit today. Transaction Wireless’ patented gift card     platform has been used successfully by SpaFinder in the U.S. since     mid-2010 for B2C gift cards via mobile and Facebook® Platform and is now     being used internationally in France, Germany, Italy, Spain, and the     United Kingdom.

The Transaction Wireless B2B wCentive solution reduces operating     costs while improving resale and co-branding opportunities by providing     merchants and incentive houses with a single, comprehensive system to     manage and support multiple B2B accounts, suppliers, and brands.

“Our B2B wCentives solution provides retailers and incentive     houses with an easy way to manage bulk distribution and delivery of     multi-channel digital gift cards – mobile/digital, social, and     traditional plastic,” said Thomas Niedbalski, VP, business development,      Transaction Wireless. “We designed this solution to be launched globally     and require minimal IT resources.”

“We chose Transaction Wireless as our digital gift card partner     because of their innovation in this space but also because of their     seamless path to global expansion,” said Kevin Turnbull, head of     SpaFinder Europe. “There is no question that their technology is easy to     use and we are now leveraging this great service in our international     markets with great success.”

Niedbalski will be speaking at IMA Europe on Monday, 20 June at 3     p.m. For inquiries or to schedule an appointment, please     email [email protected].

Transaction Wireless recently announced its expansion into     international markets and a relationship with SVM, a leading provider of     gift card program management solutions for petroleum companies,      retailers and distribution channel partners, to offer its patented gift     card platform to its hundreds of clients and incentive houses.

wCentive empowers clients like SpaFinder to easily order digital     gift cards in bulk with immediate inventory delivery including: single     and multiple card distribution, e-code programs, and email and mobile     delivery. The Transaction Wireless platform’s robust marketing engine     enables co-branding promotions across multiple B2B accounts and allows     sending multi-brand, multi-denomination bulk gift card orders with     targeted multimedia messaging including text, audio, image, and video.

For more information about Transaction Wireless’ wCentive B2B     Platform, please visit www.transactionwireless.com/wcentive.

About SpaFinder

SpaFinder is the expert in all things spa. As the world’s largest     spa media, marketing, and gifting company, SpaFinder connects millions     of wellness-focused consumers with thousands of spas worldwide.

SpaFinder’s media properties include the award-winning SpaFinder     website collection (including www.spafinder.co.uk and SpaFinder.com) and the New Beauty SpaFinder Global Spa, Beauty and     Wellness Guide. SpaFinder Gift Vouchers and Cards are redeemable at over     6,000 spas and salons worldwide and are available at nearly 100,000 high     street retailers across North America and Europe. Founded     in 1986, the privately held company is headquartered in New York with     offices in the UK and Japan.

About Transaction Wireless

Since 2006, Transaction Wireless has been dedicated to helping     retailers and partners transform their traditional gift card business to     engage with the ever changing lives of digital consumers through its     multi-channel gift card and integrated marketing platform, empowering     clients to acquire more customers, build loyalty, and grow their bottom     line. The Transaction Wireless patented platform provides     the most versatile and robust B2C and B2B capabilities in the industry,      enabling retailers to connect with consumers through mobile, Facebook,      website, email, and even traditional plastic gift cards. Transaction     Wireless offers the only solution that provides fully customized digital     gift cards with integrated marketing messages, guarantees data     protection and integrity, and reduces IT involvement with a variety of     easy deployment options—all backed by unrivaled customer support. The     company’s retail clients include: AMC Entertainment, American Eagle     Outfitters, Applebee’s, Bass Pro Shops, SpaFinder, Travelocity, and many     more. More information can be found at www.transactionwireless.com.

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