Just like in a U.S. based program, global reward programs contain a participant base that is diverse and includes a population of multiple generations with unique lifestyles, attitudes, preferences, wants and needs. Add in the cultural differences that result from a participant base that is spread across countries and regional boundaries, and your challenges grow exponentially.
"The requirements of successful loyalty programs are more complex today than ever before," says Mark Johnson, President and CEO of Loyalty 360. "Just as a program can have a very diverse constituent with unique needs, wants and expectations, the ability for a program provider to understand these growing complexities will be integral to allowing your program to stand out from the noise of others. Organizations that ask the right questions of their rewards providers will have programs that engage their unique constituents; providing a mutually engaging program for their members."
Maritz Motivation Solutions will present a webinar, “The Top 8 Questions You Should Be Asking Your Loyalty Provider” on Thursday, October 11, 2012 at 1 PM EDT. Hosted by Loyalty 360- the Loyalty Marketer’s Association, this webinar will provide 8 strategic questions marketers should be asking global rewards providers to ensure they have the insight and expertise in award fulfillment and delivery, as well as design and implementation experience for programs of these types.
This webinar will be presented by Mary Luckey, Director, Incentive Awards, and Cheryle Frenzel, Solution Strategist/Consultant for Maritz Motivation Solutions.
Please join Loyalty 360 and Maritz Motivation Solutions for this insightful webinar. For more information and to register visit:
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