Brierley, a well-known supplier partner in the customer loyalty industry, recently named Bill Swift to the role of Chief Executive Officer. With a strong background in coding and tech, most recently as the Chief Technology Officer of Brierley, Swift has a vision to bring strategy and technology together to form a cohesive team to truly bring the epitome of customer loyalty programs to its clients.
Mark Johnson, Loyalty360 CEO, spoke with Swift about his new role at Brierley and the challenges and opportunities the company is seeing for....