Target has just announced a customer engagement program called Target Circle. The goal of the program is to create a deeper emotional connection with Target customers and to improve the in-store experiences that they have. The program offers fun surprises, community giving, and personalized perks. Members will also earn one percent on Target purchases, which can be redeemed in-store later on.
So far, members of the pilot program in the Dallas-Fort-Worth area of Texas have provided positive reviews and given nearly $250,000 to local....