T-Mobile is introducing a brand new loyalty program for T-Mobile customers appropriately dubbed “VIP Zone” with “exclusive offers and discounts, sweepstakes and other handy resources.” VIP Zone is a program whose goal is to enhance the customer relationship while increasing T-Mobile’s brand appeal combined with a look at T-Mobile products and services. The program is set to be introduced today with continued development throughout the rest of 2011.
While we don’t know much about the program we read tho as being limited to specific account types, such as old versus new or based on tenure. It looks as though the customer will complete registration to the VIP Zone website and then retain access with weekly sweepstakes. VIP Zone will be available to individual account holders, family plan users as well as Monthly4G customers.
That’s about all we have to go on right now but as today is August 1st we’ll just sit back and hope that T-Mobile makes an announcement introducing the new program very soon.
See the full article here.