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Starwood’s loyalty program today will announce its first loyalty promotion of 2011, following similar news from Marriott and Hilton last week, Hotel Check-In has learned. Members of the Starwood Preferred Guest program can take advantage of the “Great Weeks, Grand Weekends” promo starting Jan. 3, 2011. SPG members who use it will earn double loyalty points on any night; they’ll also earn a 500-point bonus for each night that they spend over a weekend (defined as Thursday, Friday, Saturday or Sunday night....

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