Sprint has announced the launch of its Unlimited Premium plan, a VIP wireless plan that will include Hulu, Amazon Prime, and Title for $90 a month.
The plan features unlimited talk, text, and web, and offers a variety of new add-ons not seen in previous plans. Some of these include a 50GB mobile hotspot, Lookout Premium Plus, Streaming in 1080p, and Global Roaming.
Sprint also claims that “these services would cost at least $130. So, customers on this plan will get $40 monthly savings, which equals nearly $500 of savings in one year.”
“Sprint has upped the ante,” said Dow Draper, Chief Commercial Officer at Sprint. “We’ve promised to deliver Unlimited offers for all and we’ve heard from customers who literally want it all, so we designed a plan that delivers just about everything a customer could want. No other carrier comes close. It’s a platinum-class wireless plan that can bring almost $500 in annual savings. It’s the best value in the industry today.”
For a limited time, Sprint will give customers who sign up for Unlimited Premium up to $20 per month of Uber rides. They are also discounting the plan by $10 per month if customers bring their own phone to the plan.
While Sprint has met much backlash with a string of network reliability issues, its recently announced merger with T-Mobile may help to alleviate these concerns. The company hopes to grandfather existing customers into the T-Mobile umbrella, combining the networks for an increase in service reliability.
The announcement of the new Unlimited Premium plan comes on the heels of a partnership between Sprint and information technology company Ericsson to build a distributed and virtualized core IoT network and operating system. The network and operating system are designed to created optimal flow of device data and to enable immediate, actionable intelligence for end users.
This global IoT platform will be presented at a press conference at Mobile World Congress Americas in Los Angeles on September 12th.
Ivo Rook, Senior Vice President of IoT for Sprint, said, “We are combining our IoT strategy with Ericsson’s expertise to build a platform primed for the most demanding applications like artificial intelligence, edge computing, robotics, autonomous vehicles, and more with ultra-low-latency, the highest availability, and an unmatched level of security at the chip level. This is a network built for software and it’s ready for 5G. Our IoT platform is for those companies, large and small, that are creating the immediate economy.”