Sephora U.S. has launched its first-ever ‘Delivered to Beauty’ activation, part of the broader ‘Get Beauty from People Who Get Beauty’ campaign. Running from July 7-10, Sephora will ‘ship’ people to Sephora stores, connecting beauty gurus with their beauty experts and immersing them into the brand’s in-store offerings.
“This exciting partnership with Lyft – and our campaign at-large – celebrates the magic of the Sephora shopping experience, unlike any other, and all that our....