Sears Holdings Corp. has rolled out an Internet twist on personal shopping.
The retailer, in what is believed to be one of the first moves of its type, is using its loyalty website to recruit "shoppers" who will work on behalf of family, friends and others to channel purchases to Sears by making recommendations.
Shoppers receive 1% to 2% of the price the shoppers' "clients" pay for products, whether they buy them in stores or online. Sears keeps tabs on shoppers' clients by tracking their purchases through loyalty program....