Ansira is an independent, global marketing technology and services company offering proprietary channel, website, and advertising technology platforms. The company guides clients operating in distributed ecosystems to connect with their customers, fostering unwavering brand loyalty by seamlessly integrating digital and physical experiences from the enterprise to the hyper-local level. Ansira’s innovative blend of human expertise and cutting-edge technology solutions solves the challenges faced by global marketers and drives demand for their businesses.
Join other brand marketers on Tuesday, July 23, 2024, at 1:00pm ET for a timely webinar led by Ansira’s Melissa Pringle, VP of Strategy, and Kristin Cardona, Sr. Director of Strategy. Register here now.
About this Webinar:
Are you struggling to keep your customers engaged with your loyalty program? If your program is too complicated, fails to resonate with customers on a personal level, is no longer contributing to business goals, or has simply grown stale over time, it might be due for a refresh.
Ansira experts will discuss key factors to consider when redesigning your loyalty strategy to create maximum impact, motivate engagement, and strengthen member retention.
Who will benefit from attending this webinar?
This webinar is intended for marketers with existing loyalty programs who are looking to boost customer engagement, foster stronger member retention, and grow brand advocacy. In this session, webinar leaders will address all three and offer valuable considerations and strategies for improving your current program.
What are a few key takeaways attendees could expect to learn by attending this webinar?
Webinar attendees can look forward to several insightful takeaways.
First, they’ll learn how to revisit and align their technology with program goals, ensuring that tools and platforms are fully supporting loyalty initiatives. Additionally, session leaders will cover ways to optimize data for better success, providing strategies to make the most of the information they collect.
Useful tactics for evolving loyalty programs will be discussed, giving attendees practical steps to stay ahead in the ever-changing market. Lastly, Ansira experts will delve into assessing financial metrics and ROI, helping participants understand and measure the financial impact of their loyalty programs.
Who will lead this webinar?
Melissa Pringle partners with clients and Ansira team members to design, develop, implement, optimize, and evolve data-driven, one-to-one—or “one-to-moment”—marketing programs. She is an experienced strategist who uses insights and analytics to orchestrate personalized customer relationships, journeys, and cross-channel experiences to drive engagement and customer loyalty.
Kristin Cardona has spent her career developing and executing successful customer experience and marketing strategies. As a skilled leader with over 25 years of experience, Kristin enjoys supporting companies with customer acquisitions, consumer growth, and user satisfaction. In her role at Ansira, she brings a strong proficiency in loyalty with an emphasis on program design, performance optimization, and project implementation.
Register right now for Redesigning Your Loyalty Program for Relevance and Results with the Right Strategy!
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