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Sally Beauty recently unveiled a new campaign with the motto, "Unleash Your PROtential.” With the goal of conveying to consumers that they can achieve a professional look from home, Sally will have national media campaign throughout the fiscal year.
"For the last five decades, Sally Beauty has provided customers with top-quality products so they can be their own 'pro' at home," Chris Brickman, Chief Executive of Sally Beauty Holdings, said in a release. “We've evolved from a single-store in....
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