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Salesforce has partnered with Polygon Labs to develop a proprietary NFT-based loyalty program. The partnership will focus on developing an advanced NFT management platform.
Following Salesforce’s recent announcement to create client specific NFT loyalty program management, the Polygon partnership will expand the services to Salesforce’s own program. The goal of the new platform is to bring NFT capabilities to all of Salesforce’s clients while strengthening Polygon’s status in the enterprise industry.
“Salesforce will help their clients onboard to Polygon with its management platform to help its clients create token-based loyalty programs,” says Ryan Wyatt, Polygon Labs president.
The new platform will help companies deliver blockchain rewards for their customers, using Salesforce’s own loyalty program.
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