On the heels of a difficult third quarter, which was negatively impacted by some bad weather in the Southeast and up the East Coast, officials at Ruby Tuesday said during their April 7 earnings conference call that they plan to focus on the customer engagement segments of women and families.
Ruby Tuesday CEO JJ Buettgen talked about the key priorities of the company’s brand transformation.
“We continue to make progress in the third quarter on several key brand transformation initiatives that we believe can help us attract....